What Is SEO?

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Are you finally ready to tackle SEO and increase traffic on your site? Well, keep reading. In this post, I’ll cover what is SEO or what SEO is and how you can use it to increase traffic to your blog. In a recent survey, many of you asked me to make content that will assist you to increase traffic for your website. One of the best ways to do that is to optimize your site for search engines and in this post, I’ll cover everything you need to know to get started with SEO and by following the tips in this post, you could easily add 1,000 more visitors to your website in a month. So let’s dive in.

Let’s find out what is called SEO. Image Source : https://pixabay.com/

What Is SEO?

If you’ve done research on how to increase traffic to your website, you’ve probably seen everybody talking about “Improve your SEO” on your site, but what does that really mean? SEO stands for Search Engine Optimization or simply how easy it’s for Google to seek out your website.

Now there are several different search engines out there. You have things like Bing and Yahoo, Qura but 90% of searches are done on Google. So that’s usually what we’re talking about when we say search engines. And basically, search engines just leave and scour the online to seek out pages and index them in their catalog. It’s very similar to when you have a book and at the end of the book, you have an index where it tells you where everything was talked about and the location. That’s just about Google and their indexing system also on the online within the cloud.

Example to explain SEO

So let’s take a look at an example down below. Now, Pic. No. 1., this is often a typical search page with results. You can see that these are ads.

Pic No. 1

After that, in Pic. No. 2., this is what’s known as a knowledge graph. And what it’s doing is it’s pulling in a result that might be further down on the page. But since Google thinks it’s answering the query really well it’ll get shown up here as well as down further on the page.


Pic. No.2

Then below all of that, in Pic. No. 3., you’ve organic results. Typically they’re about ten organic results on one page. And organic listings simply mean that these results aren’t paid in the least. They show abreast of Google because they’ve done an honest job of telling Google that this page is about this particular query.

Pic.No. 3

Then, in Pic. No. 4., you’ve got people also ask area. And this simply shows the related searches that folks will do on this subject. Now, fewer than one-tenth of individuals will ever click on the subsequent page. If they don’t find what they’re looking for on the first page they’ll simply adjust their search criteria and that’s why Google added in this ‘People Also Asked’ area and here’s the most important why SEO is so important for your website.

Pic. No. 4

Importance of SEO

These top three organic results, they recover from 70% of all the clicks (Shown in Pic. No. 3, up). This first position usually gets the majority of the clicks. This first position usually gets the majority of the clicks. Between 35% and 40%.The second will get between 15% and 20% then the third position will get around 10%. So, that’s why SEO is so important to make sure that your website is first on Google. But, how does Google even determine what should continue the primary page? The biggest factor is relevancy. You want to form sure that your website is strictly what the searcher is trying to find when they’re searching Google.

To know more about Useful Tips On SEO, for better ranking, click here.

SEO Factors

The biggest factor is relevancy. You want to form sure that your website is strictly what the searcher is trying to find when they’re searching Google. Now Google uses over 200 factors to determine what’s relevant in their algorithms and there’s no way that we’re going to be able to cover all of those but if we can concentrate on a few then we have a fighting chance to get seen in the search results. In addition to relevance, you’ll also want to form sure that your site is beneficial. All that means is that when a user clicks on your site, the information that they’re looking for is easily found.

Think about the last time you did a search. If you went to a page that you thought had the answer but you had a hard time finding it on the page, did you stick around? Most people will click back and go look for a different link to find their answers. So make sure that your site is also useful and that you’ve arranged the answers for the topic in a meaningful way that’s easier for readers to find what they’re looking for.

Types Of SEO

So there are two main ways in which you’ll work on SEO on your website and they are called On-Page SEO and Off-Page SEO. On-Page SEO is just telling Google and therefore the reader that you simply have everything that they are trying to find. You have all the indicators that they’re looking for and really, this just means you have all the right keywords on your site. Now, on-page SEO is simpler to affect because most of the changes needed are within your control. For instance, if your site is about barbeque then you want to make sure that your site has the right keywords in the title, in the body, in the image descriptions. It also means that you have supporting keywords in it like BBQ recipes, grill temperatures, types of meat, best BBQ grills, and everything else that is related to that topic.

To know in details about On-Page SEO and Off-Page SEO, you can click here.

What Is Backlink?

With Off-Page SEO, that simply means you’re ensuring that other websites are linking back to you. These are called ‘Backlinks’. Off-Page SEO is a little bit more out of your control because you’re relying on other people to believe that your site is worthy of a link but if you’re writing great content and networking together with your industry or your topic area then it should not be a drag.

Conclusion

Now I just want to allow you to know, as we undergo this SEO process, just realize that program optimization does take time, and sometimes it is often a little frustrating when you’re not seeing the results fast. But if done properly, the results from your SEO efforts can last months or maybe years counting on the subject you’re in. So now that you know a little bit about what SEO is and how it can improve the traffic on your site. In the next post, I’ll go a little bit deeper into On-page SEO and Off-Page SEO. I’ll cover keyword research and how to do it properly for your website.

Throughout this post series, I’ll cover all the ways that you can do on-page SEO so you can get started soon. And the cool thing is that if you have already got a website with some articles thereon then you’ll be just a couple of tweaks faraway from seeing massive results with your traffic without writing any new content. So if you want to see about that, make sure you click on the subscribe button and go-ahead to be notified of all of my articles coming out.You could also search for,

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